The puzzle, benefitting Food Banks Canada, is available beginning Tuesday, May 19, 2020. (Kraft Heinz Canada photo)

Heinz releases ‘ridiculously slow, all-red’ ketchup puzzle in Food Banks Canada fundraiser

COVID-19 social distancing protocols have allowed for many to pass the time with a puzzle or two

To pass the time during COVID-19, many British Columbians have rekindled their love for puzzles while others have been taken a turn or two at the calming game for the first time.

From portraits of dogs and kittens sitting in a bed of flowers to landscapes or collages of objects, each puzzle brings with it a unique test of one’s ingenuity and knowledge.

But this week, Kraft Heinz Canada – yes the condiments company – has released a rather saucy puzzle that is sure to trick even the most mastered puzzle solvers: a “ridiculously slow, all-red” ketchup puzzle.

Earlier this month, the company released the puzzle as a contest, with 57 people in 17 countries winning the exclusive board game.

More than 5,000 Canadians entered the contest, a spokesperson told Black Press Media, sparking the decision for the Kraft Heinz Company to sell the puzzles for a limited time with all profits from Canadian sails going to Food Banks Canada.

The game is available beginning Tuesday (May 19).

“We were blown away by the massive response to our Heinz-red Ketchup Puzzle with thousands of Canadians telling us who they would love to do this puzzle with,” Brian Neumann, senior brand manager, said in a statement.

“We wanted to find a way to give more Canadians the opportunity to get their hands on one, while also giving back, which is why all profits from the sale of the puzzle will go to support Food Banks Canada.”

The puzzle is 570 pieces. in “identical Heinz ketchup red.”


@ashwadhwani
ashley.wadhwani@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

Games and Toys

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Masks and temperature checks now mandatory to enter Nanaimo’s Woodgrove Centre

Mall says it’s the first in B.C. to put the measures in place

Snuneymuxw, province sign land transfer agreement that includes parts of Mount Benson

First Nation sees economic development opportunities through forestry partnerships

Islands Trust Conservancy gets funding for protection of at-risk species

Conservancy manages habitat for more than 25 plant and animal species at risk

Nanaimo’s Western Edge Theatre returns to the stage in Port Theatre debut

Theatre group presents ‘2 Across,’ described as a ‘middle-aged romantic comedy’

Purebred breeders go for a walk in Nanaimo to show off their dogs

Purebred dog breeders sometimes get a bad rap, says event organizer

COVID-19: 4 more deaths, 366 new cases in B.C. since Friday

A total of 8,208 people in B.C. have tested positive for COVID-19 since January

Group wants Parliament, courts to hold social media to same standard as publishers

Daniel Bernhard made the comments shortly after Friends of Canadian Broadcasting released a research paper

B.C.’s Chase Claypool catches first NFL touchdown pass

Abbotsford grad establishes new record for longest scrimmage TD by a Canadian

B.C. has highest number of active COVID-19 cases per capita, federal data shows

B.C. currently has 1,803 active cases after weeks of COVID-19 spikes in the province

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

181 days gone: Family continues to look for man last seen in RCMP custody 6 months ago

Brandon Sakebow’s last known location was leaving Mission RCMP cell, police say; family has doubts

B.C. unveils new cannabis sales programs to help small, Indigenous growers

Government did not say how it will define small producers, but says nurseries will be included in the policy

Most Read