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LETTER TO THE EDITOR: Protest misleading pricing

Not all of us want or can afford to buy in multiples to get a lower price, says letter writer
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(Stock photo) Multiple-buy savings aren’t fair to consumers who don’t want more than one item, says letter writer.

To the editor,

Recently, my ‘beef’ about multiple-buy pricing at a certain grocery chain was published in the Bulletin. Now I would like to clarify how this pricing policy is discriminating against seniors, singles and those on a fixed income.

Not all of us want or can afford to buy in multiples to get a lower price. As a senior, I do not need to buy two litres of cream at a time so I am paying over $1 more to purchase just one. I do not want or need to buy two pies at one time and am therefore paying over $3 more to buy just one. These are just two recent examples of the many products priced the same way. Why should seniors, singles and fixed-income families be penalized? Why should any consumer have to pay more to buy just one of the sale items?

How does this successful grocery chain explain this unfair practice? My letters to their head office have been answered unsatisfactorily or just ignored altogether. It is time that consumers be aware and protest against this unfair pricing.

Kathryn Heyes, Nanaimo


The views and opinions expressed in this letter to the editor are those of the writer and do not reflect the views of Black Press or the Nanaimo News Bulletin. If you have a different view, we encourage you to write to us or contribute to the discussion below.