Nanaimo-Ladysmith school district students have partnered up with ICBC and B.C. Liquor Stores to provide encouragement to motorists to avoid drinking and driving over the holiday season.
Students used brown paper liquor store bags as their canvases to draw images and messages on the bags. When the students’ creations were completed, the bags were turned back over to B.C. Liquor Store branches across Nanaimo.
“The youths loved the idea and it led to excellent discussions on the real-life trials and tribulations of choosing to drink and drive,” said Const. Gary O’Brien, Nanaimo RCMP spokesman, in a press release.
The students, ICBC, B.C. Liquor Stores and Nanaimo RCMP ask customers to take a look at the students’ messages on the bags containing their purchases and make smart choices over the holidays.
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