Tourism Minister Melanie Joly. (The Canadian Press)

Feds launch tourism strategy designed to boost sector 25 per cent by 2025

The fund is supposed to back experiences that show off Canada’s strengths

Tourism Minister Melanie Joly says a new federal tourism strategy can boost international visits to Canada during non-peak seasons by more than a million people.

The strategy includes $58.5 million to help communities create or improve tourism facilities and experiences.

The fund is supposed to back experiences that show off Canada’s strengths and expand tourism beyond major cities in summertime.

Joly says the new tourism measures are tooled to help tourism revenues grow by 25 per cent — to $128 billion —by 2025.

The government also hopes to create 54,000 new jobs directly related to tourism.

Joly says the federal government knows that tourism helps every part of the country, adding it has seen many examples of communities transforming and diversifying their economies by attracting visitors.

READ MORE: Tourism is economic force in British Columbia with 6.1 million visits

The Canadian Press


Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

Nanaimo-Ladysmith school district considers COVID-19 lessons in planning for fall

Elementary, secondary school committees formed to plan for next school year

Infringing festival finds a way to dance during pandemic

Crimson Coast Dance Society holding drive-in, micro and physically distanced events July 10-19

Nanaimo RCMP arrest four, seize drugs and $19K in “problem house” search

Home was subject of numerous complaints of drug trafficking, theft and disturbances

Car drives into utility pole in Nanaimo

Woman driving car reportedly not seriously injured

Police issue warning after baby comes across suspected drugs in Kamloops park

The 11-month-old girl’s mother posted photos on social media showing a small plastic bag containing a purple substance

Collision results in train derailment just east of Golden

The derailment occurred Sunday night, according to a statement from CP

B.C. records 31 new cases, six deaths over three days due to COVID-19

There are 166 active cases in B.C., 16 people in hospital

B.C. highway widening job reduced, costs still up $61 million

Union-only project scales back work to widen Trans-Canada

Greater Victoria nanny pleads guilty to child porn, sexual interference charges

Johnathon Lee Robichaud pleaded guilty to slew of sex crimes

BC Wildfire Service to conduct night vision trials for helicopters in South Okanagan

This technology could assist with future firefighting operations

Most Read