Nanaimo council is adding a full-time communications officer to city staff.
The position, which would cost taxpayers an estimated $140,000 for salary, benefits and other costs, was approved with a 5-4 vote on Feb. 20.
The motion was put forward by Coun. Diane Brennan.
Mayor John Ruttan said the position is important to create a better link of understanding on issues between the city, the media and residents.
"Part of the problem we've faced in the past is that we haven't really been as proactive with a lot of the issues in getting the information out to the public," said Ruttan. "This isn't to say [council and staff] won't be there to answer questions, but I think there is an advantage in putting out a very concise and well-written news release on a regular basis on all of the things that are happening."
Ruttan dismissed criticisms that the position would be used to spin information coming from the city.
"There has been some concern this position will be used to sell people on projects that aren't necessarily what they're looking for," he said. "This position does not replace the voice of mayor and council. If it's controversial, we'll still be there to answer questions."
There is no immediate time frame to fill the position.
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