News

Regional District of Nanaimo votes against name change

Regional District of Nanaimo - Nanaimo News Bulletin file
Regional District of Nanaimo
— image credit: Nanaimo News Bulletin file

The Regional District of Nanaimo board has voted against changing its name.

Directors requested a report detailing the process of rebranding the regional district in late January. On Tuesday, staff detailed its recommendations, including the addition of $100,000 in the 2017 budget for a consultant.

Other potential costs included a minimum of $6,000 for a coat of arms redesign and upwards of $300,000 if the regional district were to change items such as signage, publications and website all at once, as opposed to incrementally.

Ian Thorpe, board vice-chairman and Nanaimo director, was among those voicing dissent.

“Having read this, I just don’t see it being worth the staff time, the costs and the bother of going down this road, so I don’t think I would be prepared to accept or support these recommendations,” said Thorpe.

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

Community Events, February 2017

Add an Event